broadway-gifts

Why Theater Tickets make horrible gifts and what we can do about it.

Happy Black Friday, y’all! On this day, all around the country world, people start their holiday shopping in earnest.  Toys and clothes and hickory farm meat and cheese boxes will start flying off shelves. But what about theater tickets? Unfortunately, we don’t see theater tickets sell like the latest video game or the latest punch-me-in-the-face Elmo, or whatever is hot this year.  Because the truth is, they make crappy gifts.  Here’s why. 1.  Theater tickets are date specific. No one wants to buy a gift for someone that has to be used on a certain day and time.  There’s a …

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broadway-turkey

10 Things this Producer is thankful for on Broadway this Thanksgiving.

This business is a b@tch.  And it’s easy to complain about, which I sometimes do on this blog (I try to keep it positive, I try to keep it positive, I really try).  But the fact is, as we celebrate the day of the Turkey (and not the flop kind), we all have a billion Broadway reasons to be thankful. And here are ten of mine: 1.  The Shuberts may save Commercial Off Broadway Just last week, the deal that has been muttered about for months was finalized.  The Shuberts purchased New World Stages, making them now the majority Off …

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Untitled

Look who is bloggin’ now?

Last week I wrote a blog with my 5 Tips to Starting a Theater Blog.  And lo and behold, one appeared! Ok, truth time – this new blog didn’t have anything to do with my post, but it’s still a blog that we all should must read.  Why?  Well, it’s written by someone who has access to more ticketing data than anyone in the biz . . . the Shuberts themselves! Check out the new Shubert Ticketing Blog here (with articles by The Swami himself!). The most recent entry?  “What’s the Problem with Wednesday Nights?”  Or as I like to call it? …

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Untitled

End of Q2 Results for Broadway’s 2014-15 Season

If you’re new to the blog, then welcome to my quarterly analysis of Broadway grosses and attendance (The big-boy businesses on the Dow look at their “earnings” on a quarterly basis, so why not us, right?).  It’s pretty simple, actually.  At the end of each 13 week cycle (the first of which starts the week after the Tony Awards), I take a look at how we’re doing so far, compared to where we were last year. If you’re not new to the blog, don’t worry, this quarterly report will seem new, because you’ve never seen numbers like this before. Here …

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Untitled

The secret of “closing” when you’re raising money.

Raising money is very similar to selling . . . anything.  That’s why I recommend you become a master salesperson if you want to become a money raising superstar and fund all your shows with ease. Recently, a consulting client of mine who I’m helping raise $2mm asked me if there was a trick or two that he could use when he was going in for the kill close to make his potential investors write the check. The answer is . . . no. There’s no magic bullet phrase or text that will hypnotize your investing lead into saying yes, just like …

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