Last night’s Idol shocker reminded me of two things:
Always set your DVR to record 5 minutes past the end of a show that broadcasts live (I literally heard, "And the winner is . . . " and my screen went blue). Judges and audiences don’t always see eye to eye.
The [...]
You won’t hear that line when you’re standing in line at the TKTS booth anymore, if the current test taking place at the South St. Seaport location is successful.
Yep, that’s right, the "trailer" (as it’s commonly referred to), will take credit cards when the new location opens in Duffy Square [...]
Another common question I get from readers is how they should get started in producing.
Here’s my answer on getting started in Producing . . . or in anything . . . in the form of a Kenism.
Newton used to say, "For every action there is an equal and opposite reaction."
[...]
One that sells tickets and one that doesn’t.
And believe it or not, the one that doesn’t sell tickets isn’t necessarily a bad thing.
Have you ever wondered why a show cast a certain celebrity? Have you ever said to yourself, "Why on earth would (insert Producer’s name here) cast someone [...]
You’ve heard me whine like a 13 year old who can’t get tickets to Wicked that one of the greatest obstacles we have as theatre marketers is that we’d don’t have easy access to our customers.
The easiest place to get your customer’s permission to speak to him/her on a consistent basis is when they [...]
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Purple Cow: Transform Your Business...
Seth Godin
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The Writers Journey: Mythic Structure for Writers
Seth Godin
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Frederic B. Vogel & Ben Hodges
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Influence: The Psychology of Persuasion
Robert B. Cialdini
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Donald C. Farber
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