The bad news is . . . a great marketing campaign can't save a bad show.
The good news is . . . a bad marketing campaign can't kill a great show. If you enjoyed this article, please consider sharing it!
You hear me and others quote the Broadway recoupment stats all the time: 4 out of 5 shows never make their money back (it sounds like a Trident commercial, doesn't it? "4 out of 5 dentists surveyed . . . ")
An inquisitive reader whom I'll call Joseph, because that's his [...]
As you know, I don't have interns, I have assistants, and we're looking for our next class!
Here's the scoop on our summer program:
Each Assistantship lasts from May to August You must be willing to commit to at least 15 hours a week (weekdays and weekends are available). A $500 stipend is paid upon successful completion of the program
If you're interested or know someone that may [...]
Barring major breaking news, you can count on your soap to be on every day. Same time, same channel (and same story line).
Barring a major financial crisis (!), you can count on your non-profit to produce X number of shows a year as well.
They've put themselves on a schedule [...]
Somehow, I got to the Madrid airport a lot earlier than I expected to. "Just in time to take the earlier flight back to Newark," said Ms. "You're Lucky I Speak English" Continental Airlines employee.
Just in time, that is, if I was willing to pay the $50 change [...]
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