I e-stumbled upon a nugget of an interview recently with Barry Weissler, the Producer of the phenom known as Chicago, and Drew Hodges, the head of Spotco, one of the powerhouses in the theatrical advertising world, which handles Chicago.
What's interesting about this interview is that it's not [...]
No one denies that this has been an extraordinary season on Broadway, considering the economic shite-storm the world has been walking through for the past six months.
With so many great productions and so many great actors on the boards, the potential nominees for this year’s Tony Awards were plentiful. Yet [...]
When faced with getting in touch with someone you weren't so confident about talking to, how many times have you said: "Oh, I'll just send them an email," when maybe calling would have been better, faster, and/or more personal?
Let's face it . . . while I wouldn't trade [...]
A few weeks ago, our President urged citizens to buy cars. American cars.
And guess what?
The day after the speech, Chrysler sold more cars.
The endorsement is an age-old advertising trick that takes advantage of the Cialdini-styled social proof in all of us. Put a well respected [...]
There I sat at a local theater watering hole, pondering my Tony picks, when I noticed a pretty high-powered agent and a pretty high powered Producer, sitting down to share a drink and some dirt.
The Producer was off to see a play. The agent had seen it. And . . [...]
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