Broadway’s 2nd Quarter results: We’ve seen this story before.

26 Weeks down.  26 to go.

The 2011-12 Broadway season is half over and already people are wondering . . . will we shatter another sales record?

Well, so far, so good.

The first 26 weeks of this Broadway season have grossed $534,026,464, a whopping 5.6% (!) increase over last season at this same time.

So why aren’t I whooping over this whopping?

Because, once again, even though the cash registers are more full than ever, attendance is down 1.3%.  And this ain’t the first time we’ve had this problem.

Now I could spin this and say that more bucks with less bodies demonstrates how smart we are getting at managing our inventory and increasing prices depending upon demand.  The NY Times just did an article about this very subject, which you can read here.  And it’s true, we are getting better.  And the mega hits are turning into MEGA hits.  I mean, Phantom did over $1mm last week . . . after 23 years!  (That’s a lot to be thankful for), but less bodies for the rest of Broadway is a problemo, my friends.

And now that we’ve semi-mastered pricing, it’s time we focus on getting more bodies to pay regular price.

1.3% isn’t a huge differential though . . . there are still 26 weeks to go.  Will we make up the difference?

I’ll be back to update you in 13 weeks to see where we’re headed.


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– Come to the 4th Annual Producer’s Perspective Social on 12/15!  RSVP today.

– Win 2 tickets to see Bonnie and Clyde on Broadway!  Click here!

– Seminar Alert:  How to Invest in a Broadway Show on 12/10!  Click here for info.

Casting Internship

WHO: MelCap Casting

SEEKING: MelCap Casting is seeking a full-time casting intern for the winter/spring. 

RESPONSIBILITIES: Duties include heavy phone work, calling out and confirming appointments, putting together casting sessions, filing, tracking and documenting avails, data entry, Starbucks runs, etc. 

REQUIREMENTS: We are seeking candidates with some level of casting/talent agency experience but will consider candidates with strong office skills, a good attitude, and a genuine interest in casting. Candidates with good senses of humor and an ability to roll with the punches strongly favored. Responsibilities are high, stipend is low. We love actors, but are not seeking intern applicants who are pursuing acting as a career. Commitment is 5 days a week from 10 – 6. Ideal candidates will be available from January 2nd through June. Please specify any pre-existing conflicts in cover letter.

WHEN: 1/2/2012

PAY: stipend 

HOW TO APPLY: Send cover letter and resume to with INTERNSHIP in the subject line.

My Children, My Africa! – Equity Principal Auditions

WHO: Signature Theatre Company

SEEKING: Seeking (all roles are available):
Note: All actors must have facility with a South African accent.
Mr. M:
Black South African, 50s-70s. Teacher and debate team coach at an impoverished, all-black boys’ school. Joyful, energetic, deeply hopeful, and in love with words. Relishes his job and his students, and the possibility of effecting change in them.
White South African female, age 17 (age-appropriate actors and actors 18+ will be considered). Top student and debater from a nearby, privileged, all-white girls’ school. Intelligent, impassioned, and in love with language. Stubborn, idealistic and opinionated. A fighter.
Black South African male, age 17 (age-appropriate actors and actors 18+ will be considered). Mr. M’s most prized pupil. Brilliant, playful, charismatic and self-assured. A natural leader. Highly impatient, and resentful of authority and “old-fashioned” ways of thinking.

WHEN: 1st reh: 4/3/12. Announced run: 5/1-6/10.

PAY: Expected salary: $544/week minimum.



Equity Principal Auditions:
Friday, December 9, 2011
10:30 AM – 6:30 PM
Lunch from 1 – 2.
Doors open at 9:30 AM.


Theatre Row Studios
411 West 41st Street
New York City
Ring buzzer for admittance.

Notes/What to bring:

Please prepare a contemporary monologue, 2 minutes or less.

Please bring a picture & resume, stapled back-to-back.


Administrative Assistant

WHO: OBB/Off Broadway Booking

SEEKING: OBB/Off Broadway Booking is seeking a full time Administrative Assistant. 


• Create deal memos for all agents from presenter offers
• Requesting box office reports or settlements from venues
• Set up calls/meetings for CEO and field all incoming calls
• Take notes during routing calls
• Help General Manager manage/advance "You Say Tomato, I Say Shut Up” Tour
• Assist Contract & Engagement Manager by creating contract templates, scanning/mailing contracts, contacting venues as needed
• Assist General Manager with daily office duties such as booking flights, reserving hotel rooms, deposit tracking for tours, recording checks and payments, registering for conferences, event planning
• Specific research projects as needed (market research, marketing, tour routes)
• General all around office support: scanning, faxing filing, errands
• Working knowledge of Microsoft Word and Excel
• Data entry

REQUIREMENTS: Experience in stage management or technical theater not mandatory, but a definite plus. Should have a general knowledge and love of theater.

WHEN: Paid hourly training to begin in December. Full time salaried start date is Tuesday, January 3rd, 2012. Office hours are 10 am – 6 pm.

PAY: Salary is $23K with health and dental benefits after 3 months probationary period.

HOW TO APPLY: Please e-mail resumes for consideration to Nicole Hatcher –


Alvin Ailey American Dance Theater – Merchandise Sellers

WHO: Araca Merchandise

SEEKING: Araca Merchandise LP is hiring Sales Associates for the Alvin Ailey American Dance Theater’s 2011 Season at City Center in New York City.

RESPONSIBILITIES: Our Sales Associates must be friendly, outgoing, articulate, and adaptable, as well as have a knowledge and/or appreciation of dance.
Responsibilities include, but are not limited to:
• Handling cash and credit transactions
• Assisting theater patrons with merchandise-related questions
• Counting, restocking and folding inventory
• Maintaining displays, merchandise arrangements, and kiosk appearance
• Following procedures set forth by Management
• Meeting and exceeding sales goals
• Representing Araca and the Alvin Ailey brand in a positive and professional manner


Qualified Sales Associates will have:
• One year of retail and/or sales experience
• A high school-level or equivalent diploma
• The desire to be a strong team-player
• Excellent interpersonal, creative problem-solving, and organizational skills
• Strong communication and time-management skills
• An understanding of urgency & speed in transactions, while maintaining accuracy
• The ability to lift a 50 lb. load

WHEN: 12/1/2011 to 1/1/2012

Performance Days/Times:

Weeks Ending Dec. 4th, Dec. 11th, & Dec. 18th:

Tuesday: 5:30pm – 10:00pm
Wednesday: 6:30pm – 11:00pm
Thursday: 6:30pm – 11:00pm
Friday: 6:30pm – 11:00pm
Saturday: 12:30pm – 5:00pm
Saturday: 6:30pm – 11:00pm
Sunday: 1:30pm – 6:00pm
Sunday: 6:00pm – 10:30pm

Weeks Ending Dec. 25th & Jan. 1st:

Tuesday: 5:30pm – 10:00pm
Wednesday: 12:30pm – 5:00pm
Wednesday: 6:30pm – 11:00pm
Thursday: 6:30pm – 11:00pm
Friday: 6:30pm – 11:00pm
Saturday: 12:30pm – 5:00pm
Saturday: 6:30pm – 11:00pm (Dec. 24th), 5:30pm – 10:00pm (Dec. 31st)
Sunday: 6:00pm – 10:30pm

PAY: Compensation is $9 per hour, plus commission based on sales. 

HOW TO APPLY: To apply, please copy/paste your resume into the body of an email, and send to  Please type “Ailey City Center” in the subject line. Include your availability for the month of December.