What a Broadway dancer taught me about marketing.

I was lunching with an ex-big time Broadway dancer last week (who has since moved on to become a big time business guy) and I asked him how he managed to break into the chorus lines of so many Broadway musicals.  Cuz, in case you haven’t heard, getting cast in a Broadway show can be pretty …

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You’ve built an army, but the war is over. What do you do with ’em?

You ever cruise Facebook or Twitter, and see a page that hasn’t been updated in awhile?  And I’m not talking days or weeks . . . but months . . . years even.  You know what I’m talking about . . . a page where the last post says something like, “Have you see Frozen yet? …

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