Currently viewing the tag: "Wicked"

Where will Broadway be in 20 years?

By On April 22, 2011 · 6 Comments

I saw a musical set in the future this week, and it made me wonder just what Broadway will look like a couple of decades from now.

It has actually been almost 20 years since I arrived here in Manhattan, as a freshly scrubbed college sophomore, and I've certainly seen some [...]

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The shortest distance between advertising and a purchase is a straight line.

By On February 7, 2011 · 8 Comments

I heard a great radio spot for Wicked on WPLJ the other day.  It had a Valentine's Day theme, so it was fresh and timely.  It featured a climactic and dramatic piece of music that emphasized the story.  And it left me wanting more.  It was easy to see why someone [...]

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How would you deal with a social media disaster?

By On August 3, 2010 · 2 Comments

I recently participated in a very creative panel called "Staged Social Media," put together by Situation Interactive.  A bunch of the talented staff at Situation (who said folks in the tech world can't act?) read scripts of social media disasters, like the Dave [...]

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Fun on a Friday: my greatest wish for you.

By On July 16, 2010 · 4 Comments

There is nothing greater than watching an audience see something they find entertaining and then showing their love by giving it a rousing ovation at the end. Standing Os, "bravos!", dancing in the aisles, whatever . . . it's the audience's way of showing their appreciation for what we do.

Well, I can only hope [...]

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The Tony Awards beat me to this blog.

By On June 17, 2010 · 3 Comments

The theme of this year's Tony Awards opening number was the current overwhelming number of songs on Broadway stages from the popular musical canon.

Well, dangit, that's what I was going to say!

But it's more than just this year's crop.  While leaving American Idiot a few weeks ago, I walked through [...]

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