I’ve got the mouse on my mind.
I was looking at a bunch of different Broadway budgets recently and I wanted to compare the budgeted breakevens with what the market was currently bearing.
I wanted to see what shows were grossing over $700k, even in the tourist-free winter months, so I flipped open my Variety and here’s what I found:
Broadway Grosses w/e 02/10/2008Wicked $1,310,705
Jersey Boys $1,127,362
The Lion King $962,925
The Little Mermaid $889,942
Mary Poppins $731,687
What’s interesting about this?
The mouse has 3 of the 5 shows above $700k.
And this list looks very similar if you look at the week before. And the week before that. AND the week before that.
Leverage works. So well, in fact, that it’s a little scary.
You know what else is interesting?
Of these five musical behemoths, only 2 got good reviews from the New York Times.