Want a monster in the movie biz? You need a monster.
Variety just released their report on the the 250 top grossing films in the US in 2008. Take a look at the top 10, and see if you notice some of the same trend that I did.
2. Iron Man
3. Indiana Jones and the Kingdom of the Crystal Skull
6. Kung Fu Panda
7. Madagascar: Escape 2 Africa
9. Quantum of Solace
10. Horton Hears a Who
Every single of one of these films, the biggest domestic blockbusters of 2008, is a fantasy.
And in every single one, the main character 1) is male and 2) possesses super-human abilities or isn’t even even human!
The regular people films, like Juno, don’t start to appear on the list until the next ten.
So if you want to make a lot of money in the movies, produce a super-hero type fantasy with a male lead, right?
Well, yes . . . and no. Remember, these are gross sales, not net profit after expenses.
Sure, Dark Knight took in $531 million domestically. But it cost $185 million. That’s a profit of $346 mill, or 187% domestically.
Juno, our darling #18 on the list, took in $112 million domestically at an initial budget of only 6.5 million. That’s a profit of 105.5 million or 1623%.
One made a lot of cash. One made a lot of profit.
Looking just at the Broadway productions, which would you rather have running on Broadway right now . . . Shrek or In The Heights?
Tomorrow we’ll look at the biggest grossing Broadway shows of 2008. We’ll see if there are any of the same trends.