More on designing poster art for Broadway shows.
Looking at the feature, you can see the wide variety of styles and looks they experimented with before they settled on what’s on the marquee right now.
My question to you . . . Do you think they got it right?
Read the article, then watch the multimedia feature and listen to Drew’s wise words.
Then post a comment on whether or not you think they nailed it.
Would you have chosen the same one? Are you making that decision by what you like, or what you think the primary theatergoing demographic would like?
Is it better than the original? (the image in this blog is the original.)
To read Drew’s 10 Questions, click here.
To hear another Broadway logo designer give you a tour through his thoughts on Broadway branding, click here.
Podcasting
Ken created one of the first Broadway podcasts, recording over 250 episodes over 7 years. It features interviews with A-listers in the theater about how they “made it”, including 2 Pulitzer Prize Winners, 7 Academy Award Winners and 76 Tony Award winners. Notable guests include Pasek & Paul, Kenny Leon, Lynn Ahrens and more.