GUESS! What was Broadway’s Economic Contribution to NYC in 2014-2015?

Let’s play a game.

Guess how much of an economic impact Broadway had on New York City in the 2014-2015 season.

Go on . . . guess.

How much money was made by other businesses in the city thanks to Broadway Producers spending money to produce and run shows, thanks to theater owners spending money to maintain and operate their venues and thanks to tourists who came here to see shows spending money on “I Love New York” t-shirts?

You got a clue?

$100 million?

$3 billion?

$10 billion???

All wrong.  You lose.  Go directly to jail, do not pass “Go” and do not collect $200 . . . 12.6 billion dollars!

That’s right, in the season before this one, New York City benefited to the tune of 12.6 billion dollars thanks to Broadway.

This whopper of a number was just released by our friends at The Broadway League in an exclusive report to its members.

Want to see how those numbers break down?  Here’s a table . . .

Broadway’s Economic Contribution

contribution 2

Pretty amazing, right?  Our little industry ain’t so little, now is it?

What’s even more important is that the $12.6 billion represents a 4% increase from the 2012-13 season and a 6% increase from the 2010-2011 season (in constant or inflationary adjusted dollars).

We’re making a big show stoppin’ impact . . . and that impact is getting even bigger.

All the more reason why the city should be showing us more love.  Not to sound like a spoiled brat of a business, since we did get some tax relief this past year for our Investors, but it took us throwing a tantrum for a decade to get it.

The city (and state) has always had a, “If you don’t like the way we treat you, go somewhere else and be on Broadway” attitude, knowing full well that we can’t.

And that used to be true.  But today, Broadway Producers and more importantly, the Artists that create shows for Broadway, can.  They can go to London, to Hollywood, to a warehouse in New Jersey, and just about anywhere.

Broadway’s geographic lines are going to fade away over the next couple of decades, especially if this theater crunch doesn’t ease up.  Because the next generation of Producers and Artists ain’t gonna sit around waiting for their turn.  They’re going to create art wherever they can . . . even if that’s in another city.  And the next generation of audiences just may follow them.

So be nice New York City . . . and we’ll keep giving you billions and billions of dollars.

Or don’t, and some of those billions could end up in Great Britain.


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  • Carvanpool says:

    If you want to go, go. Stop with all the whiney bs. If the Internet doesn’t get you, poor management will.

    New York doesn’t need Broadway. Manufacturing has gone, finance is going, garments, diamonds, they’re all gone. If you want to put on a show in a warehouse in Brooklyn, have at it.

    Don’t let the door hit you on the way out.

  • Paula says:

    Congratulations. to “Broadway”!! After living in New York for 57 years and enjoying theater in New York, I guess I’m
    being selfish wanting “Broadway” to be the lifeblood of the
    theater world in the metropolitan area. What interesting travelers I meet at a Broadway show in addition to having a
    great theater experience.
    P. S, I see shows in Brooklyn, Queens, and on Long Island

  • Rick says:

    Wow! I did not know this about the taxing on the investors…Thanks Ken!!!…Great info….My Musical will be right up there among the Wicked Winners…Yea!
    Well said!…..
    …..So yeah, I’m happy about the tax change.
    ……But I’m even happier about the Aretha Franklin-sized R-E-S-P-E-C-T that the lawmakers just gave us all.

  • Tracy Jordan says:

    Wouldn’t it be a funny irony if Broadway houses became just presenting houses in future? In past, new shows would originate in NY then tour presenting houses around the country. As a strong advocate for the regional theatre movement, I see much of the vitality, innovation and creatvity of our industry emanating from regional theatres in recent years. Perhaps the future will see much more of a two way street?

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