I must hear this question ten times a day.
“So when will Broadway come back?”
And then there are the two follow-ups.
“What will the box office look like when it does?”
“What does all this mean for our Artists and the Audience?”
These are not good questions. They are great questions.
And I hear them from the press. From my investors. From college students.
I hear them from people who don’t even go to the theater!
“When will Broadway come back?”
“When will the theater come back?”
“When will I be able to perform in a show/invest in a show/SEE A SHOW again?”
These questions are on everyone’s mind.
And the ten times I hear these questions a day . . . are on top of the ten times I ask myself the same questions!
That’s why it’s about time I answered them. And answered them with more specifics, more predictions, and more, no holds barred “this is what I believe and this is how we make it better” takeaways.
See, it’s hard for me to write these answers.
First, the answers are going to be longer than my average 200-or-so blogged words.
Second, I need more visuals.
Third, some of the things I say may get me into a bit of trouble.
That’s why I’m going to answer these questions in a three-part private video series. One video for each of these questions:
Video 1: When will Broadway come back?
Video 2: What will the box office look like when it does?
Video 3: What does that mean for our Artists and Audiences?
In these videos you’ll hear me talk about . . .
- My predictions for when Broadway will come back (and when it should come back)
- The type of recovery our box office will have (which has changed in the last few weeks)
- How Broadway’s return affects theater around the rest of the
country world, including wherever you live.
- The stimulus package the theater will need for a successful opening . . . and why we can’t count on the government to give it to us.
- And some other subjects that I’m still researching.
The first video drops next Wednesday, October 14th. To get it, you have to sign up here
. Because this discussion isn’t for everybody. This is only for the folks who care about those three questions . . . and their answers.
If that’s you, click here.
And let’s get into it . . . so we can figure out how to get out of it.
Get my private thoughts on the theater’s return here.
UPDATED AS OFD 10/11/20: It was recently announced that refunds and exchanges were now allowed through May 30, 2020. But no return date was announced. Will Broadway return then? Or will it return later? Or sooner???? Could it suprise us with an early recovery? Find out here.