. . . Smash.
It’s about the making of a Broadway musical.
As one of our industry vets once told me, hits beget hits, and the success of Glee has inspired competing networks to jump on the Broadway bandwagon. And that’s great news for all of us, as the words Broadway, Broadway, Broadway are repeated over, over and over, in front of millions, millions and millions of viewers every week.
And that’s even if the show sucks.
But from what I hear, it doesn’t.
I had a spy at NBC’s “upfronts” today (which is when the network previews its new shows for advertisers). My guy reports that the room was so quiet during the Smash preview, you could hear a false eyelash drop . . . and that the room erupted in cheers when the trailer came to and end.
But you be the judge . . . the trailer is below.
Oh, and you know what else is cool? Like some talent-trade deal, NBC enlisted actual Broadway talent to play Broadway peeps, as if to say thank you for us hiring so much Hollywood talent over the last few years (it doesn’t hurt that Robert Greenblatt, the President of Programming at NBC is a Broadway lover, having produced 9 to 5 just a few years ago). In the trailer you’ll see Megan Hilty, Christian Borle, Brian d’Arcy James, and a few more. (Do you think Hollywood actors are b*tching about Broadway folks getting the good roles?)
Oh, and the show headlines Anjelica Huston, Debra Messing and a guy with a really cool name . . . Jack Davenport.
In case you needed another reason to tune in, the Exec. Producer is Steven Spielberg.
But you didn’t need another reason, did you? This show had you at hello, Dolly. You’re all planning your viewing parties already aren’t you?
I know we are. In fact . . . maybe we’ll do a premiere party! (unfortunately, we’ll all have to wait a bit because Smash is a mid-season replacement.)
It deserves a party. Because it could be our best bet at a new audience in years.
In fact, Smash not a Glee baby. This is one heck of a big mama.
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